Marketing Archive

The Most Important KPI’s to Monitor for Success in Mobile Marketing

To succeed in mobile marketing, you need to have a deep understanding of the impact of your campaigns on your business – and if something isn’t working, you have to understand where the problem is. The only way to achieve that is through analytics. And in particular, you have to know which metrics to pay attention …

Finding the Best Size for e-Commerce Product Images

Finding the best size for e-commerce product images will allow you to present solid product photography that entices and delights while allowing your site to function efficiently. By the way, this last point will soon factor into your search engine results.