If there’s one thing you should begin focusing on when optimizing your website, it’s SEO. Not only does following standards of search engines give you a great spot on the results page, but it can also improve help you find ways to improve your website for user experience, driving even more traffic. With that being said, it’s crucial to ensure that you’re able to measure and monitor your website with the proper tools.
But what exactly are the SEO tools you can invest in that are both effective and easy to use? Read on as I show you the top eight SEO tools marketers must use for 2019!
Top Eight Tools Marketers Must Use For 2019
With the many SEO tools available today, which are the best to use? Here are the top eight ones you should check out, based on its usability and effectiveness:
This is one of the most popular tools available, which is a marketing suite that has users evaluate and monitor their content. It doesn’t just look into your own content, but competitors as well, having the wide keyword database, backlink analysis tools, and a host of other features.
The tool can analyze your entire website in any aspect, may it be from SEM to SEO, content marketing, your search engine ranking, social media, even your backlinks! It works with other platforms to fine-tune the relevant keywords, creating fresh content for your business to utilize and stay updated with all trends.
Ahrefs is similar to SEMRush, which offers both backlinkand SEO analysis. However, they have their differences! SEMRush may be a bit better with technical analysis and keyword research, while this one has improved backlinkanalyzation. So if you’re more focused on backlinks but still want the efficient features, Ahrefs are for you.
They also have their own competitive analysis tool, which monitors your competitors and their content, so you’re able to find keywords to use and be inspired from. Besides this, it’s complete with even more features to take advantage of.
Serpstat offers features that other tools don’t combine, like backlink analysis, providing the historical data, as a well as rank distribution. You normally won’t see these features all in one tool, but in separate ones. This is the SEO platform all professionals need if you want all features, including those you don’t normally see in other tools, in one platform.
Another perk about this tool is that all its features work excellently and produce quick results. They collect data 24 hours a day and continue to do so without stopping.
Screaming Frog is a very helpful website crawler, which is designed to collect data, identify any issues, and even provide recommendations and a basis for such suggestions. The audit will show all the laments found on your website, including the status codes and technical information made understandable for beginners.
The tool also creates a customizable XML site map, even image XML which are valuable for SEO. Another favorite feature is the Link Score that only comes from the tool. It measures your page’s ranking and helps identify areas where your page isn’t doing well.
Sitebulb is another website crawler which helps ease the workload and increase efficiency for businesses. Besides the fact that it lists internal pages and status codes, also checking for duplicate content, links, and headers, it also gives you information about various aspects of both your website and content.
It shows what you do well (or wrong) in terms of your content readability, your anchor text, and more. It even has a crawl map with your linked pages, which make it visual format many will appreciate when navigating around your website.
For those who are more focused on getting a backlinktool, then you’ll highly appreciate what Majestic has to offer. It’s actually the one with the largest link database, having over billions of unique URLs which have been crawled throughout the years.
Users are able to explore all these URLs, which can help you find the appropriate backlinks and gauge its search scores for you to collaborate with. That way, you’re able to analyze these URLs and see if you should look into working with such websites to receive backlinks for better SEO.
HARO actually stands for Help A Reporter Out, which is free tool marketers can take advantage of, especially journalists or to find the information you can quote on when writing about relevant topics. It’s especially helpful for bloggers or brands writing informative pieces that help give them the authoritative and shareable content, which would boost SEO in the long run.
It also helps you build relations with fellow bloggers and journalists, giving your website the mentions and backlinks.
This is a free tool from Google, something that’s usually overlooked but a must-use for many! It shows who or what is top ranking for your chosen search terms, even providing information about the top-ranked results for you to learn from.
Google Search Console allows you to view the number of viewers on your website, where they found it, as well as the popular pages and where users are viewing your website from. It can even identify and fix website errors to help your website look better when crawled by search engine bots.
Wrapping It Up
There is an abundance of tools you can invest in to help monitor and improve your search engine ranking. By doing your research and selecting the right ones that help your website, you’ll get the successful results, from more views to quality traffic! With these tools above, you’re able to begin optimizing your website for both search engines AND your viewers.
I hope that this article on the top eight SEO tools marketers must use for 2019 helped you out! So don’t wait any longer and look into any of these tools or hire a pro like Joel House SEO Expert today!
If you have any questions or want to share your tips and experiences on any of these SEO tools, then comment below. Your thoughts are much appreciated.