There are many profitable affiliate niches to choose from, and the most successful one may vary depending not only on the current market demand and consumer behavior, but more so on how passionate you are about the niche. You may end up spending thousands of hours building your brand, your website, your online reputation, so you should definitely select a niche that you love and eventually won’t get burned out on.
However, here are some of the top affiliate niches that have consistently performed well. We call these Evergreen niches, because they will never stop trending. Before jumping into searching for an affiliate niche, you may have questions. Be sure to review:
Top 10 Affiliate Niches
Health and Fitness:
This includes topics such as weight loss, nutrition, supplements, and fitness equipment.
See:
Personal Finance:
This includes topics such as credit cards, banking, loans, investing, and budgeting.
See:
Beauty and Skincare:
This includes topics such as makeup, skincare, hair care, and beauty tools.
See:
Technology and Gadgets:
This includes topics such as smartphones, laptops, tablets, smart home devices, and other gadgets.
See:
Fashion:
This includes topics such as clothing, shoes, accessories, and jewelry.
See: Top Fashion Affiliate Programs.
Home and Garden:
This includes topics such as home decor, DIY, gardening, and home improvement.
See:
Travel:
This includes topics such as flights, hotels, vacation packages, and travel gear.
See: Top Travel Affiliate Programs
Education and Training:
This includes topics such as online courses, certification programs, and professional development.
See: Top Education Affiliate Programs
Pets:
This includes topics such as pet food, supplies, and pet care.
See: Best Pet Affiliate Programs.
Sports and Outdoor Activities:
This includes topics such as sports equipment, outdoor gear, and fitness activities.
See: Top Sports Affiliate Programs
As you can see, the top 10 evergreen niches are incredibly broad and competition is fierce. There is very little chance of you building and ranking a successful website in the Google search results pages and beating out Best Buy, Wal-Mart, Target or Amazon. It’s much better to choose a micro-niche within one of the top 10. More on that to come.
What is a niche?
A niche can be referred to a specialized area of expertise or interest within a larger field or industry. For example, a photographer might specialize in wildlife photography or wedding photography, and those would be considered their niches. In business, a niche market refers to a specific subset of customers with distinct needs or preferences that are not being fully addressed by mainstream products or services. Companies often try to find a profitable niche by targeting underserved or overlooked segments of the market.
How to choose an affiliate marketing niche?
Choosing an affiliate marketing niche is an important decision as it can significantly impact the success of your affiliate marketing efforts. Here are some steps to help you choose an affiliate marketing niche:
Identify your passions: It’s much easier to promote products or services that you are personally interested in and knowledgeable about. Consider what topics you enjoy reading or learning about and what products or services you use or would like to use. It could be something you’re doing already. If you’re a construction worker – you’re an expert in construction.
Research market demand: Once you have a list of potential niches, research market demand to determine whether there is a viable audience for the products or services you want to promote. Use keyword research tools, social media platforms, and forums to gauge interest in your chosen niche.
Evaluate competition: Evaluate the competition in your chosen niche. Consider the number of affiliate marketers promoting similar products or services, the quality of their content, and their marketing strategies. Look for opportunities to differentiate yourself from the competition and add value to your audience.
Assess commission rates: Assess the commission rates and payout terms of affiliate programs within your chosen niche. Look for programs that offer competitive commission rates, fair payout terms, and quality products or services.
Consider future growth potential: Consider the potential for future growth and expansion within your chosen niche. Look for niches that have room for new entrants and opportunities for diversification.
Ultimately, the best affiliate marketing niche for you is one that aligns with your interests, has viable market demand, offers competitive commission rates, and has room for growth and expansion. It’s also important to remember that choosing a niche is not a one-time decision and may evolve over time as your interests and market conditions change.
Also, you want to think about issues we all have and the questions we ask. What are the pain points of a niche and how can you provide the solutions.
Now that we have revealed the top 10 affiliate niches, as previously discussed, you’ll want to find a profitable micro niche.
How do I find a micro niche idea?
So, we discovered (and really everyone knows) that Pets is a huge market, both online and offline (retail). Billions are spent each year on our furry or feathered friends. But, you can’t just select Pets – it’s way too broad for an affiliate niche. So, we’ll dig down a bit further.
Do you like dogs or cats?
Still, just building a website (or simply promoting) dogs or cats is still way too broad. We need to narrow it down further. Here are a few dog micro niches:
Dog Food
Dog Toys
Dog Training
As you can see, these are highly targeted niches that can be incredibly profitable even with a small targeted audience. But, how would you know if it’s profitable. Again, taken from what we’ve learned above, let’s do a little research on market demand.
If we go to Google search and simply do a search on Dog Food, what do we find?
As you can see, the first two or three entries are “Sponsored” brand names of dog food. Also, there are several advertisements down the side that are either from Amazon or other huge dog food producers.
While this does confirm major demand for the dog food niche, in order to compete we’ll need to dig down even further. Using Google Trends (for simplicity, there are several research tools available) we cn check on Vegan Dog Food:
Here, we see a steady interest in the Vegan Dog Food micro niche and it’s apparently on the rise again.
Learning more from Google Trends, we can learn the interest by sub-region:
Scrolling down in Google Trends, we learning something even more interesting: Related Topics and Related Queries:
This tells some possible topics we can cover in future articles about our Vegan Dog Food micro niche and we have discovered a few “pain points” that people are searching and looking for answers. Here, you can research the Vegan Dog Food market and deliver answers that others are looking for. The more you research, the more you become an expert on the topic.
So, adjusting our Google search from Dog Food to Vegan Dog Food, we also discover more queries being made:
As you can see, there a lot of questions out there about this micro niche. And, if you scroll down further, you will see other websites talking about and promoting vegan dog food.
Okay, cool. But, what else is out there to help us determine if this is a profitable micro niche to invest our time and effort in?
One of the best SEO tools available is SEMRush. Doing a quick search in SEMRush, we can check out the search volume and keyword difficulty:
Now, while you can use the Google Keyword planner for free. SEMRush statistics include so much more than is available in the free Google Tool. SEMRush does offer a free 7-day trial also. If you don’t like it, simply don’t upgrade, but it’s a very powerful tool.
A Keyword Difficulty score of 37% is excellent. Anything below 40 is fantastic. Also, as you can see, there is the monthly search volume by country and the CPC (Cost Per Click) for paid search (those Sponsored ads we saw in Google Search.)
Further down within SEMRush, we are given related keywords, their search volume and each keyword difficulty:
This gives us some secondary keywords we can begin to consider when outlining the plan for our website. One of the fantastic things SEMRush does is that it also allows us to check competing websites AND the keywords they are ranking for. We know, if we want to compete, we need to rank for the same keywords and perhaps more. Also, we simply need to create better content and so when someone searches for this topic, Google will decide the best content (website article) and deliver that answer to the searcher.
So, we love dogs (a passion) and we have confirm demand, competitiveness and difficulty. Now, we simply need to check for an affiliate program for Vegan Dog food. This is the easy part. Just about any company online has an affiliate program. They either provide affiliates information on their websites OR they will use an affiliate network such as Shareasale.
Simply go to Google and type your micro niche and add “affiliate program”. So, for vegan dog food, we simply search for “Vegan Dog Food Affiliate Program”:
As you can see, there are a lot of affiliate programs to choose from. You can check out each one and look for the highest commission rate, cookie duration and payment terms.
How do I start a micro niche site?
Starting a micro niche site can be a great way to monetize your passion or expertise. Here are some steps you can follow to start your own micro niche site:
- Choose your niche: As discussed earlier, choose a specific niche that you are passionate about or have expertise in. Ideally, it should be a niche with low competition and high search volume.
- Conduct keyword research: Use keyword research tools like SEMRush to identify long-tail keywords related to your niche. These keywords will be the foundation of your content and help you rank higher in search engine results. “Vegan Dog Food” is a long-tail keyword – vs “Dog Food”.
- Choose a domain name: Choose a domain name that reflects your niche and is easy to remember. You can use domain name generators like Namecheap or GoDaddy to find a suitable domain name.
- Choose a hosting provider: Choose a reliable hosting provider that can handle your website’s traffic and provide good uptime. Some popular hosting providers include WPEngine and HostGator.
- Install WordPress: Install WordPress, a popular content management system, on your hosting provider. This will allow you to easily create and manage your website’s content.
- Choose a theme: Choose a theme that reflects your niche and is responsive on different devices. Some popular WordPress themes include Astra, Divi, and GeneratePress.
- Create content: Start creating content around your chosen niche. Use the long-tail keywords you identified in step 2 to guide your content creation. Make sure your content is informative, engaging, and provides value to your audience.
- Monetize your site: There are several ways to monetize your micro niche site, including affiliate marketing, advertising, sponsored content, and selling your own products or services. Choose the monetization method that works best for your niche and audience.
Remember, starting a micro niche site takes time and effort. Be patient, create stellar quality content, and engage with your audience to grow your site over time.
Where can I find profitable niche keywords?
One of the easiest ways to find profitable niche keywords is by simply doing a Google Search for the micro niche your interested in. Scroll down the first page of the Google Search results and you’ll see the Related Searches area:
This is a great place to start. But, then I would use a tool such as SEMRush (see above) to check out competing websites – what are keywords are they ranking for and especially the SEMRush Keyword Difficulty indicator. If the keyword difficulty indicator is high, even with huge search volume, it may be difficult to make money. What you want is low keyword difficulty with medium to high search volume.
This is the key to finding profitable niche keywords: Low Keyword Difficulty + Medium-HIgh Search Volume
SEMRush is the tool to help you find them:
Top 200 Affiliate Micro Niches
So, we have covered the top 10 affiliate niches (Evergreen) above. But, what are some of the top micro niches to choose from?
Within the Health and Fitness niche, here are the top 20 micro niches:
- Ketogenic diet
- Yoga for stress relief
- Intermittent fasting
- Veganism
- Running for weight loss
- Bodyweight exercises
- CrossFit workouts
- Low-carb diet
- Home gym equipment
- Healthy meal planning
- Resistance bands training
- Meditation for mindfulness
- Paleo diet
- High-intensity interval training (HIIT)
- Plant-based nutrition
- Posture correction
- Supplements for weight loss
- Self-defense training
- Pilates for core strength
- Mindful eating
Here are the top 20 micro niches within the Personal Finance affiliate niche:
- Credit card rewards
- Couponing and discount shopping
- Budgeting and personal finance apps
- Debt consolidation and management
- Online banking and investment accounts
- Real estate investing
- Small business finance and accounting software
- Tax preparation services
- Retirement planning and investment
- Peer-to-peer lending
- Frugal living and saving money tips
- Forex and cryptocurrency trading
- Home insurance and mortgage lending
- College savings plans
- Stock market investing and trading
- Insurance comparison shopping
- Financial coaching and education
- Travel hacking and budget travel
- Freelance and side hustles
- Work from home job opportunities
Here are the top 20 micro niches within the Beauty and Skincare affiliate niche:
- Anti-aging skincare
- Acne treatment and prevention
- Organic and natural skincare
- Sun protection and sunscreen
- Men’s grooming and skincare
- Haircare and hair loss treatment
- Mineral makeup and cosmetics
- Facial cleansing and toning
- Beauty tools and accessories
- Perfumes and fragrances
- Nail care and nail art
- Beauty supplements and vitamins
- Body contouring and slimming
- Self-tanning products
- Korean skincare and beauty products
- Lip care and lip makeup
- Eyebrow shaping and makeup
- Teeth whitening and dental care
- Foot care and pedicure products
- Dermatologist-recommended skincare
Here are the top 20 micro niches within the Technology and Gadgets affiliate niche:
- Gaming laptops and accessories
- Smart home devices and home automation
- Fitness trackers and wearables
- Wireless earbuds and headphones
- Virtual reality headsets and gaming accessories
- Home theater and entertainment systems
- Mobile phone cases and accessories
- Portable chargers and power banks
- Bluetooth speakers and soundbars
- Drones and aerial photography
- Smartwatches and health monitoring devices
- 3D printing and printing accessories
- Digital cameras and photography gear
- Computer peripherals and accessories
- Home and office networking equipment
- Laptop stands and cooling pads
- Electric scooters and skateboards
- Smart locks and security systems
- Gaming chairs and desks
- Cryptocurrency mining hardware
Here are the top 20 micro niches within the Fashion affiliate niche:
- Sustainable and ethical fashion
- Plus-size fashion
- Activewear and athleisure
- Designer handbags and accessories
- Vintage and retro fashion
- Maternity fashion and clothing
- Men’s formal wear and suits
- Women’s lingerie and intimates
- Streetwear and urban fashion
- Customized and personalized fashion
- Kids’ fashion and clothing
- Women’s shoes and boots
- Men’s watches and accessories
- Jewelry and fashion accessories
- Women’s formal wear and evening dresses
- Men’s grooming and skincare products
- Beach and swimwear
- Seasonal fashion and clothing
- Career and business attire
- Leather jackets and outerwear
Here are the top 20 micro niches within the Home and Garden affiliate niche:
- Indoor gardening and hydroponics
- Home automation and smart home technology
- Kitchen gadgets and small appliances
- Outdoor grilling and BBQ accessories
- Home security and surveillance systems
- Home decor and wall art
- Cleaning and organization products
- DIY home improvement and renovation
- Furniture and home furnishings
- Pet products and accessories
- Bedding and linens
- Bathroom fixtures and accessories
- Candles and scents
- Home entertainment and sound systems
- Lighting fixtures and lamps
- Lawn and garden care products
- Air purifiers and home air quality improvement
- Home office furniture and equipment
- Water filtration and purification systems
- Wine and bar accessories
Here are the top 20 micro niches within the Travel affiliate niche:
- Luxury travel and vacation rentals
- Adventure travel and extreme sports
- Solo travel and backpacking
- Family-friendly travel and activities
- Budget travel and backpacking
- Cultural and historical tours
- Travel insurance and safety products
- Honeymoon and romantic getaways
- Sustainable and eco-friendly travel
- Food and wine tours
- Business travel and corporate packages
- Health and wellness retreats
- Outdoor and wilderness experiences
- Pet-friendly travel and accommodations
- Photography and videography tours
- Train and railway travel
- Group tours and packages
- Cruise ship travel and packages
- Skiing and snowboarding vacations
- Beach and tropical vacations
Here are the top 20 micro niches within the Education and Training affiliate niche:
- Online courses and e-learning platforms
- Language learning and translation services
- Business and entrepreneurship courses
- Career development and job search resources
- Test preparation and study guides
- Professional certifications and licenses
- Creative writing and literature courses
- Personal development and self-improvement
- Homeschooling and online education for kids
- Art and design courses and tutorials
- Music and instrument lessons
- Coding and web development courses
- Science and technology courses
- Health and fitness training and courses
- Financial literacy and investment courses
- Photography and videography courses
- Cooking and culinary arts classes
- Travel and cultural immersion programs
- Teacher training and education degrees
- Writing and editing courses and workshops
Here are the top 20 micro niches within the Pets affiliate niche:
- Dog training and obedience
- Cat behavior and training
- Pet food and nutrition
- Pet health and wellness
- Dog grooming and hygiene
- Pet accessories and apparel
- Pet toys and entertainment
- Bird watching and bird feeding
- Fish tanks and aquariums
- Small animal care and behavior
- Horse riding and equestrian sports
- Reptile care and habitat
- Pet photography and videography
- Pet adoption and rescue services
- Pet insurance and veterinary services
- Pet-friendly travel and accommodations
- Pet behavior and psychology
- Service animal training and certification
- Pet memorial and remembrance products
- Farm animal care and management
Here are the top 20 micro niches within the Sports and Outdoor Activities affiliate niche:
- Running and jogging gear and accessories
- Cycling equipment and accessories
- Yoga and Pilates accessories
- Golf equipment and training aids
- Skiing and snowboarding gear and equipment
- Hiking and camping gear and equipment
- Fishing gear and accessories
- Water sports equipment and accessories
- Team sports equipment and apparel
- Fitness trackers and wearable technology
- Outdoor cooking and grilling equipment
- Adventure and extreme sports gear and equipment
- Hunting gear and accessories
- Martial arts equipment and training aids
- Rock climbing gear and accessories
- Skateboarding and longboarding gear and accessories
- Archery gear and accessories
- Scuba diving gear and accessories
- Tennis and racquet sports equipment and apparel
- Strength training and weightlifting equipment
Again, these micro niches are just examples, and you should choose a niche that aligns with your interests and expertise. It’s also important to conduct thorough research to ensure there’s a viable market for your chosen niche.
