Plagiarism is a threat to every kind of content, no matter the niche. It is an important thing to avoid it at all costs.
Every content writer is well aware of this term and how it negatively impacts their content and reach.
In this article, we will discuss how dangerous plagiarism is and how big of a negative impact it has on SEO.
What is SEO?
SEO, or search engine optimization, refers to strategies or practices used by a website or blog in order to improve its ranking in search engines.
Because everyone wants their web pages to appear at the top of the Google search results, they avoid doing anything that could harm their search engine ranking.
One of these issues is the use of plagiarised content.
What is Plagiarism?
Plagiarism is known as the process of taking someone else’s work and use it in your content. This exhibits that you are pretending that the taken work is yours.
This can bring a destructive impact on your audience as well as your search engine rankings. Plagiarism can occur intentionally or unintentionally.
But, it however have a bad effect on both cases.
Effects of Plagiarism:
There are numerous harms of plagiarised content including;
- Ruined reputation
- Decreased SEO ranking chances
- Loss of trust
- Decreased audience
How plagiarized content negatively affects SEO:
As a content writer, every individual content you write needs to be written in a proper way that is well SEO optimised.
Every writer thrives to create content with proper keywords and tactics to make it SEO worthy as it is the most important thing to get your content recognised and ranked.
Plagiarism, however, is the biggest threat to SEO and it will leave numerous bad impacts on it. Let’s discuss a few of these below.
1. Loss of Audience
As you copy-paste someone else’s words in your content, it suddenly leaves a bad impact on your audience and readers.
When they come to know that you are using others work and not your genuine or original content, they will lose their trust and interest.
This will then cause them to leave your site resulting in the loss of readers. For SEO, your site needs to have a good number of audience so that it can reach and attract the search engines.
2. Chance of Banned Site
A site is developed with a lot of effort and time. It can all be lost if you use plagiarized content. These increased chances of banning due to plagiarism will result in a destructive SEO impact.
All your money and efforts will be wasted because of copied content, so it’s better to create your original content to avoid the banning of your website.
3. Bad Reputation
The publication of high-quality, original, and fresh material results in an increase in organic traffic. A site with plagiarised content not only leaves terrible impact on your audience but it also leaves a bad reputation on search engines.
The search engine will not consider your work eligible and trustworthy, so it will prevent your site from ranking on the search engines.
4. Disturbed Ranking
The search engines might get confused because of the duplicate content on your website, which will cause a disturbed ranking of your site.
Your content will not be shown to people, so your audience will get decreased eventually.
5. Ruined Content Quality
Good quality content or SEO friendly content is a key to SEO, and it gives your content more chances to be recognized by search engines. A bad quality content, however, will ruin your SEO chances.
Plagiarism will make your content lose its quality. Which will result in lesser chances of search engine rankings.
Previously, individuals could generate traffic by uploading repeated material that was densely packed with keywords.
Because search engines have updated and improved their algorithms throughout time, and have continued to do so on a consistent basis, this is no longer the case.
People are experimenting with various strategies in order to remain on the first page of search results.
However, the practise of exploiting other people’s labour to boost your traffic and rank on search engine results pages (SERPs) has come to an end. It is better not to steal since it may result in severe consequences.
6. Google Penalty
Because it’s difficult to be clear of plagiarism at all times, and Google knows it. As a result, Google considers plagiarism to be permissible if it’s less than 10%.
This guideline must be followed at all times, otherwise Google will take severe action against anybody who disregards it.
How can you avoid plagiarism?
When discussing all its effects, it is important to avoid it at all costs. There are many ways that will help you to get rid of plagiarism.
A few of these are discussed below.
Paraphrasing
The most effective method of avoiding plagiarism is to paraphrase and rephrase the concepts and ideas that you want to communicate to the reader.
Using this method for content creation and SEO tactics is very dependable and beneficial.
An online paraphraser is the most effective method of paraphrasing, second only to hand paraphrasing in terms of effectiveness.
Online tools are very useful since they automatically discover the finest synonyms for your text while still maintaining the original meaning behind the material you’re writing.
Use of Plagiarism checking tools
There are many tools generated online to help you with this issue. One of the most effective ways to avoid plagiarism is by using a plagiarism checker tool.
There are many options available online. It might get difficult to choose a tool, so you should go for a free plagiarism checker.
The tool is available online for free and offers numerous features. It supports different files and shows results with percentages. It allows unlimited words and enables you to download the report.
Conclusion:
Search engine loves unique content and ranks them higher. Plagiarism, however, will ruin your content quality and the chances for search engine rankings.
It is important to get rid of plagiarism at all costs as it has many bad impacts on SEO.