Affiliate Programs, Marketing, Best Practices and More

6 Traits of High Volume Affiliates

Contrary to public opinion, successful affiliates don’t do any magic when it comes to getting more profit than their underperforming counterparts. They work in the same markets, promote similar products, and use the same SEO and marketing techniques. In general, they have the same problems and work just as much.

Super affiliates stand out. They think differently.Click To Tweet

However, there is one thing that makes super affiliates stand out. They think differently. When a regular affiliate focuses only on payments and treats his activity as just a business, the real professional puts 100% energy into the big winner. You should have an ultimate goal without being distracted by hot new angles.

So, read these 7 traits of super-achievers and ask yourself whether you can apply any of them.

#1 Creative thinking

Critical Thinking - High Volume Affiliates

If you are doing only things that have already been implemented by others, you’ll at best get the same output. We see a lot of same approaches of affiliates in Cpamatica network. At worst, you will get a tiny part or nothing. In today’s competitive environment you have to set rules instead of merely following them. That’s why creative thinking is the most important quality that an affiliate should possess. Stop serving the crowd only and finally start selling to the crowd.

Successful affiliates use the most effective marketing techniques in a lucrative field and add a personal touch.

Whether it is some bonus or running a contest, you should always look for ways to be a little better than others.

How to do that? Well, there are lots of ideas out there. And you don’t have to learn specifically from your field. Consider building your creative confidence as David and Tom Kelley, two American businessmen and runners of the design firm IDEO, suggest in their self-titled book “Creative Confidence.”

This piece will help you realize that although planning is an important part of your businesses, it is not the utter one, so instead of spending time on developing plans, start doing a lot of testing and optimizing.

Another good way to become creative is by learning from your competitors. Be like Bill Gates in the tech sphere – get some ideas.

#2 Usefulness

If you offer real value to the customer, be it a valuable content or a bonus, it will give your business the sense of transparency. It is not about always trying to compete with anyone it’s also about making alliances and sharing – money, time, or a reputation.

Affiliate Leaders

Actually, this piece of advice relates to any sphere of your life. As Richard St. John said in his TED speech on “8 Secrets of Success,” if you want to be a millionaire, “you can’t serve yourself, you’ve got to serve others something of value, because that’s the way people really get rich.”

So instead of promoting trinkets to your clients, think of what you can do for them. Otherwise, you can try to make them believe you provide them what they NEED.

Thus, pull yourself together and promote yourself as an affiliate savior who is the only person, who can get thousands of views and clicks as well as increase the conversion.

#3 Patience

It’s a lot like fishing. A lot of people drop their lines very shallow because they get more bites, they catch more fish, but they are tiny. If you are prepared to ignore the small fish, be patient, and drop your line in deep, you will be rewarded.

In affiliate marketing, it is not possible to get what you want even in three months. You might need to spend half a year optimizing a site, conquering your social audience, trying out different types of traffic sources and getting your PPC.

Marketing Patience

For example, when it comes to SEO, you need to understand that dealing with keywords, structuring text and choosing the right headlines is not enough. Here the most important factors are to regularly update the site with fresh and interesting content and promote it for a long period of time.

When it comes to promotion on social media and getting the traffic, the crucial factor is reaching out to the target audience with a right content which is not possible without trial and error method – testing. And, as you know, it also takes a lot of time.

So as an affiliate, brace for a lot of waiting.

#4 Strategic thinking

Successful affiliates have a business model and plan. If they succeeded once, they know exactly how to repeat it. You will be surprised, but most of the high-profit campaigns have been implemented before several times. If you follow a plan, create a schedule, and determine your activities, you will be on the way to a high volume affiliate.

Strategic Thinking

The next question, once again, is how to do it. Well, here’s what you need to specify when creating an affiliate marketing business plan:

  1. Goals and objectives
  2. Market research and analysis
  3. Financing
  4. Promotion and marketing

Remember, that you always should keep track of statistics as it will help you to see all the ups and downs and adjust your plans to the real-time situation.

Having a good strategy is always a win-win!

#5 Concentrate on traffic

Not every affiliate is a marketing genius or a sales god. You can get high profits only from cheap traffic. Some of the very successful affiliates use the following formula to make money on high volumes: imagine that your website has 2000 unique visitors a day (which is 60 000 per month).

Imagine that your website has 2000 unique visitors a day (which is 60 000 per month).Click To Tweet

Affiliate Marketing - Unique Website Traffic

If your monthly profit from this site is $2000, then each visitor is worth 3 cents. So if you manage to attract a visitor for 1 cent, you will get high profits on cheap traffic. Of course, it is not targeted traffic, but it can meet mass market needs.

Also, you need to consider various types of traffic to get a higher profit. For instance, you can try out the following:

  • Adult
  • Mobile (ads on cell phones and via apps)
  • SEO (search engine optimization)
  • Native Ads
  • PPC/PPV
  • Social (Facebook, Twitter, YouTube)
  • Search (both paid and organic)

However, you need to understand that if you are a newcomer, it is never a good idea to start with several traffic sources at a time. At first, it is better to choose only one, e.g., mobile traffic. Then you will have to find a peculiar network that works specifically with mobile traffic. If you are ready, pile into the traffic (but no need for fortunes, the minimum is enough). Finally, discuss offers and verticals with a person you are working with (an affiliate manager, for example).

When you feel like a fish in a barrel, go for other traffic sources to increase your conversions!

#6 Never quit

As an entrepreneur, you should be aware of the failure. Along the way, you might have already understood why some small businesses fail, and most importantly, why others succeed.

According to the Fortune study, 9 out of 10 startups fail. Why? Because they get a dose of reality when they start working. Not only the product should be perfect for the market, but also the boring stuff and key business aspects shouldn’t be overlooked.

Long Term Business Growth

High volume affiliates learn all the hard things, they learn about selling and become the best at it. They don’t shy business plans, setting goals, and they don’t waste time on creating huge and expensive content unless they know that it will bring them enough profit.

That’s what is called deliberate practice. You can never get what you need without been persistent enough. Doing your job despite all the downs, analyzing your mistakes and optimizing your performance continually will pay you back one day.

You see that your Twitter promotion is not bringing any conversions? Change something! But don’t give up. Perhaps, you need someone to land you a hand – hire an assistant or a programmer, start working with another affiliate network, try other methods and apply new strategies. It is easy to quit the game, but it’s worth more to continue what you have started.

Profitability is their key figure.

Winners never quit. It doesn’t mean that you should continue selling an underperforming product, or should always have high profits. Whatever happens on your way, don’t give up. You will certainly have a lot of obstacles and heavy times. However, first survive hard times, and then look at failures as a real-life experience that will eventually make your business unbeatable.

About the author

best affiliate marketersThe article is written by Cpamatica affiliate network. This is a global CPA network that works with social, email, SEO, native and many others types of traffic with dating as a main vertical. Start your own affiliate journey here.

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2 Comments

  1. Ryan K Biddulph
    • Pj Germain

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